Thanks to this training path, students will be able to create powerful digital marketing campaigns and strategies that will help companies to achieve their goals and objectives, will learn how to use digital channels to generate leads, build brand awareness and increase client engagement.

The purpose of this training path is to introduce the students to many of the key areas of graphic design, to work with different software applications such as Adobe InDesign, Photoshop and Illustrator, to learn how to use them but also how to use their creativity to build a strong branding through practical and transferrable skills.

A Web Developer is responsible for the website of a company, of the optimisation of the performance and compliance of web pages, ensuring the communication between the interface and the server. Students will learn how to use different programming languages and how to make sure the performance and compliance of any website are at its best.

The main objective of this roadmap is to introduce the students to data management within a computerized company, how to get valuable information and metrics that can benefit companies to show students what can be achieved by analysing the data generated in the first part. The students will learn to handle some of the main analytical techniques used in the day to day of the Analysis and Reporting Departments of some large companies.”